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Crisis Centre

Colours

Primary brand colours

The university’s two primary brand colours are light blue and teal (see chart below for CMYK, RGB and Pantone® values). The light blue is the most prominent and distinctive colour for identifying the university’s brand.

Light blue - PMS 3005
C:100 M:31 Y:0 K:0
R:0 G:119 B:202
#0077CA
Teal - PMS 2398
C:72 M:0 Y:44 K:0
R:0 G:154 B:136
#009A88

Complementary colours

A set of complementary colours is available for limited use in instances where our primary brand colours on their own do not provide enough variation to distinguish our visual elements. Note that there are variances between print and web colours.

Green
C: 54 M:0 Y:100 K:0
R:78 G:130 B:0
#4E8200
Yellow
C:0 M:9 Y:100 K:0
R:255 G:199 B:23
#FFC717
Pink
C:4 M:96 Y:18 K8
R:199 G:21 B:102
#C71566
Purple
C:58 M:90 Y:0 K:0
R:128 G:70 B:147
#804693

Text colour

Use dark grey text treatments instead of solid black. This does not replace a brand colour in solid areas.

Grey
C:0 M:0 Y:0 K:90
R:83 G:86 B:90
#53565A

Faculty and school colours

Each faculty as well as the School of Graduate and Postdoctoral Studies has its own distinct branded colour used alongside our primary brand colours. This helps to differentiate between each area and give each a unique identity.

All of the university’s brand colours are compliant with The Accessibility for Ontarians with Disabilities Act (AODA) colour contrast requirements. In the case of additional accessibility consideration, text in these colours may not meet the contrast requirements.

Business and Information Technology
C:100 M:48 Y:6 K:30
R:0 G:85 B:140
#00558C
Education
 
C:68 M:35 Y:17 K:40
R:79 G:117 B:139
#4F758B
Energy Systems and Nuclear Science
C:20 M:97 Y:40 K:58
R:111 G:38 B:61
#6F263D
Engineering and Applied Science
C:82 M:97 Y:0 K:0
R:95 G:37 B:159
#5F259F
Health Sciences
 
C:5 M:96 Y:80 K:22
R:175 G:39 B:47
#AF272F
Science
 
C:97 M:10 Y:86 K:18
R:0 G:119 B:73
#007749
Social Science and Humanities
C:0 M:74 Y:100 K:8
R:190 G:77 B:0
#BE4D00
Graduate Studies
 
C:0 M:0 Y:0 K:100
R:0 G:0 B:0
#000000
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